Making changes is not easy! Everyone working within his or her comfort zone is resisting change. Why is this so? Perhaps, as a culture, we are brought up not to challenge the norm. However, as a change agent at work, we must go against the norm.
Take card sales of my company for example. Looking at how things are, we will never achieve card target if we continue to run business as we are. Touch ‘n Go cards are currently sold to middle agents / distributors before distributing to end retail channels. We need to seek new sales channel if we want to meet our target. Doing something new means making changes.
I’m proposing setting up new corporate sales of Touch ‘n Go cards as corporate premiums and gifts. If companies buy lots of diaries, umbrellas and note pads as corporate gifts, why can’t they consider Touch ‘n Go card as corporate gifts? We can customize the card to include the company’s logo, image and design.
Good idea? Perhaps………
The sales team says they don’t have the capability of corporate sales. They don’t have enough corporate contacts. Finance department thinks the idea is fine but don’t really agree to give discounts for bulk card orders. The card procurement unit can’t secure a faster production leadtime, which is important for fast bulk purchases by companies.
A good idea is just an idea without everyone giving full support.
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